Daily Sports is a Swedish golf apparel company started in 1995 by Elisabeth and Rolf Skoghag. With over 30 years in the fashion design business, Elisabeth’s design ideas have been used to create this unique apparel brand.
Daily Sports' ambition is to get active women around the world to discover the joy of being fashionable while being active. Their clothing is known for unbeatable fit, attention to detail and high level of fashion.
Daily Sports' goal is to become “one of the most successful sports brands in the world for women”.